The Importance of Personalization in Retail

Why is marketing personalization so crucial for retailers? As legendary…


Closing the Customer Experience Gap

Closing the Customer Experience Gap

How IT and Business Can Partner to Transform Customer Experiences Satisfied,…


6 Key Salesforce Enhancements to Accelerate your Media Ad Sales

The media sales industry is currently facing one of the fastest-evolving…


Data to insights: Optimize your customer journey

Data to insights: Optimize your customer journey

The customer journey is seamless – is your marketing analytics…


Highlights from the Winter 2020 Pardot Release

Highlights from the Winter 2020 Pardot Release ☁️

Didn’t have time to watch the Pardot’s Product roadmap webinar? Here’s a 5…


The Best of for Sales Productivity

Summer ’20 Release – The Best of for Sales Productivity

The Summer ’20 Release came packed with hundreds of new features! Here is a…


Top 10 tips for eCommerce success despite a reduced workforce

Top 10 tips for eCommerce success despite a reduced workforce 🛒

How is your business dealing with Covid-19? Many companies have been mandated…


The Top 5 Pitfalls of ECommerce Projects and How to Avoid Them

The Top 5 Pitfalls of ECommerce Projects and How to Avoid Them

ECommerce is a very dynamic industry and internal processes and methodologies…